- Major Win: Julius Berger wins ‘Most Influential Corporate Voice’ award.
- NIPR Recognition: Awarded by the Nigerian Institute of Public Relations.
- Key Criteria: Judged on clear communication, media engagement, and storytelling.
- Crisis Management: Julius Berger’s Media Relations Manager also wins an award.
- Ethical Communication: Emphasis on truth and accountability in public relations.
Julius Berger: The Voice of Influence
So, what’s the buzz? The Nigerian Institute of Public Relations (NIPR) has officially recognized Julius Berger Nigeria PLC as the ‘Most Influential Corporate Voice’ at the National Spokespersons Awards 2025. This happened during the 2nd Nigeria Spokespersons Summit in Abuja, co-hosted by NIPR and the Federal Ministry of Information and National Orientation. It’s a big pat on the back for their communication game!
Why Julius Berger? The Winning Formula
Mr. Segun McMedal, the head honcho of the Awards Planning Committee, spilled the beans on why Julius Berger stood out. Here’s the breakdown:
- Crystal Clear Communication: They get their message across without the jargon.
- Media Savvy: They know how to work with different media channels.
- Storytelling Masters: They craft compelling stories about their work and impact.
- Tech-Forward: They use the latest tools to connect with people.
Basically, Julius Berger isn’t just building structures; they’re building relationships through smart communication.
Crisis? What Crisis?
But wait, there’s more! Julius Berger’s very own Media Relations Manager, Emmanuel Isibor, also walked away with NIPR’s ‘Outstanding Spokesperson, Crisis Management’ award. That’s right, they’re not just good at the good times; they know how to navigate the tough ones too. Despite challenges in their sector and general public concerns, Julius Berger maintained a positive and visible presence in the media throughout 2024.
The Bigger Picture: Ethical PR Matters
Dr. Ike Neliaku, President of the Institute, emphasized the importance of recognizing spokespersons. It’s all about having a voice, a platform, and understanding the latest trends in the industry. The Minister of Information and National Orientation, Mohammed Idris, even called NIPR a “compelling imprimatur of professionalism in Nigeria’s public relations practice.”
Democracy and Communication: A Perfect Match
The Speaker of the House of Representatives, Abbas Tajudeen, highlighted the need for ethical leadership communication to strengthen Nigeria’s democracy. In his words, public relations should be a “vehicle for truth.” When communication is honest and transparent, citizens can make informed decisions and hold leaders accountable.
Looking Ahead
So, what’s the takeaway? Julius Berger’s award is a testament to the power of clear, consistent, and ethical communication. It’s a reminder that building a successful company isn’t just about construction; it’s about building trust and connecting with people. Congratulations, Julius Berger!